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iDEA: DREXEL LIBRARIES E-REPOSITORY AND ARCHIVES
iDEA: DREXEL LIBRARIES E-REPOSITORY AND ARCHIVES
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The Experience Provided For Major Gift Donors To Ensure Future Funding
The Experience Provided For Major Gift Donors To Ensure Future Funding
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Title
The Experience Provided For Major Gift Donors To Ensure Future Funding
Author(s)
Doyle, Jennifer
Keywords
Arts Administration
;
Development/Philanthropy
Date
2001-05-08
Publisher
Drexel University
Thesis
M.S., Arts Administration -- Drexel University, 2001
Abstract
To ensure future major giving it is necessary to provide the major gift donor a first-class organizational experience. This experience has a great deal of influence on the donor’s perception of the organization. High impact giving occurs when a good quality relationship is built between the organization’s staff and the donor. The organization must respond to the donor’s expectations and communicate the organization’s expectations appropriately.
URI
http://hdl.handle.net/1860/388
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